{"id":4696,"date":"2026-04-06T06:50:56","date_gmt":"2026-04-06T06:50:56","guid":{"rendered":"https:\/\/neokyo.com\/blog\/?p=4696"},"modified":"2026-04-06T06:50:57","modified_gmt":"2026-04-06T06:50:57","slug":"what-is-ichiban-kuji-explaining-the-mechanism-and-how-to-buy-from-overseas-%e3%80%902026-latest-edition%e3%80%91","status":"publish","type":"post","link":"https:\/\/neokyo.com\/blog\/what-is-ichiban-kuji-explaining-the-mechanism-and-how-to-buy-from-overseas-%e3%80%902026-latest-edition%e3%80%91\/","title":{"rendered":"What is Ichiban Kuji? Explaining the Mechanism and How to Buy from Overseas \u30102026 Latest Edition\u3011"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1020\" height=\"1024\" src=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113.jpeg\" alt=\"\" class=\"wp-image-4697\" srcset=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113.jpeg 1020w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113-300x300.jpeg 300w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113-150x150.jpeg 150w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113-768x771.jpeg 768w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113-80x80.jpeg 80w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-113-320x320.jpeg 320w\" sizes=\"(max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<p>Ichiban Kuji is a &#8220;no-lose&#8221; character lottery brand developed by BANDAI SPIRITS. In addition to being available at physical stores such as convenience stores, bookstores, and hobby shops, there are also products that can be played on Ichiban Kuji ONLINE. Depending on the product, there are special prize configurations like the &#8220;Last One Prize,&#8221; and in Japan, it has become established as a culture of enjoying both the &#8220;experience of drawing a lottery&#8221; and the &#8220;collection of prizes.&#8221;<\/p>\n\n\n\n<p>What is difficult for overseas users to understand is the mixture of three options: drawing at a store, drawing ONLINE, or buying only the prizes through the secondary market. In this article, we will focus on the two points of &#8220;What is Ichiban Kuji?&#8221; and &#8220;How should it be handled from overseas?&#8221; and organize them so they can be understood in the shortest time possible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conclusion Understandable in 3 Seconds<\/strong><\/h3>\n\n\n\n<ul>\n<li>Ichiban Kuji = A character lottery with no losing tickets.<\/li>\n\n\n\n<li>Last One Prize = A special prize for the person who draws the very last ticket, but some products do not have it.<\/li>\n\n\n\n<li>For overseas fans, if the desired prize is decided, &#8220;buying the prize individually&#8221; is often more realistic than &#8220;drawing&#8221; for it.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>First, a Comparison | Which is better: In-store, ONLINE, or Secondary Market?<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Item<\/strong><\/td><td><strong>Drawing at a Store<\/strong><\/td><td><strong>Ichiban Kuji ONLINE<\/strong><\/td><td><strong>Buying Prizes on Secondary Market<\/strong><\/td><\/tr><tr><td>Experience<\/td><td>High<\/td><td>Medium<\/td><td>Low<\/td><\/tr><tr><td>Ability to Target Desired Prize<\/td><td>Low<\/td><td>Low<\/td><td>High<\/td><\/tr><tr><td>Ease from Overseas<\/td><td>Low<\/td><td>Depends on product<\/td><td>High<\/td><\/tr><tr><td>Budget Management<\/td><td>Difficult<\/td><td>Difficult<\/td><td>Easy<\/td><\/tr><tr><td>Suitable for<\/td><td>People who want to enjoy the lottery experience<\/td><td>People who can&#8217;t go to stores but want the thrill of the draw<\/td><td>People who have decided on a specific prize<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Overseas fans should decide &#8220;Do I want the experience or the prize?&#8221; before considering whether participation in the lottery is possible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Which Should You Choose?<\/strong><\/h3>\n\n\n\n<ul>\n<li>If you are traveling in Japan and want to enjoy it as part of your memories: <strong>In-store participation.<\/strong><\/li>\n\n\n\n<li>If you cannot go to a physical store but want the experience of drawing a lottery: <strong>Ichiban Kuji ONLINE.<\/strong><\/li>\n\n\n\n<li>If you only want Prize A, only the Last One Prize, or only a specific lower-tier prize of your favorite character: <strong>Searching for individual prizes on the secondary market is suitable.<\/strong><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What is Ichiban Kuji?<\/strong><\/h3>\n\n\n\n<p>Ichiban Kuji is a character lottery brand in a format where you will always win one of the prizes if you draw. It&#8217;s easier to understand if you think of it not as a product name for a specific work, but as a brand developed for each popular IP, and the prize configuration changes for each work.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What is the Last One Prize?<\/strong><\/h3>\n\n\n\n<p>The Last One Prize is a special prize for the person who draws the last lottery ticket. It is often differentiated by a different color or a larger version, but depending on the product, it does not exist. In fact, Ichiban Kuji ONLINE guides users by stating, &#8220;There are some products that do not have a Last One Prize.&#8221;<\/p>\n\n\n\n<p><strong>Example: GODDESS OF VICTORY: NIKKE CHAPTER 6<\/strong><\/p>\n\n\n\n<p>A clear example is GODDESS OF VICTORY: NIKKE CHAPTER 6. On the official page, the configuration confirmed is: Prize A Rapi: Red Hood Figure, Prize B Cinderella Figure, Prize C Acrylic Board, Prize D Lying Down Visual Cushion, Prize E Acrylic Stand, Prize F Clear Poster, Prize G Visual Cloth, Prize H Acrylic Mirror Charm, I Prize Sticker Set Showing the Back, and the Last One Prize Modernia: Second Affection Figure. Prizes A and B are about 12cm, while the Last One Prize is about 20cm, making it easy to grasp the difference between high-tier prizes and special prizes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"1024\" src=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-1024x1024.jpeg\" alt=\"\" class=\"wp-image-4699\" srcset=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-1024x1024.jpeg 1024w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-300x300.jpeg 300w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-150x150.jpeg 150w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-768x768.jpeg 768w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-80x80.jpeg 80w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115-320x320.jpeg 320w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-115.jpeg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"1024\" src=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-1024x1024.jpeg\" alt=\"\" class=\"wp-image-4698\" srcset=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-1024x1024.jpeg 1024w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-300x300.jpeg 300w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-150x150.jpeg 150w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-768x768.jpeg 768w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-80x80.jpeg 80w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114-320x320.jpeg 320w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-114.jpeg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What is Ichiban Kuji ONLINE?<\/strong><\/h3>\n\n\n\n<p>On the official guide, Ichiban Kuji ONLINE is introduced as the official e-commerce site operated by BANDAI SPIRITS. It is a system where you can choose a product, choose a lottery box, and draw while checking the remaining prizes, allowing people who cannot go to stores to participate in a form close to the drawing experience.<\/p>\n\n\n\n<p>However, even with ONLINE, it does not mean you can get the desired prize for certain. For people whose targets are fixed, such as Prize A or the Last One Prize, individual prize purchase may suit them better.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How to Buy from Overseas? | The Optimal Solution is &#8220;Searching for Prizes&#8221; rather than &#8220;Drawing&#8221;<\/strong><\/h3>\n\n\n\n<p>What is important for overseas users is how to optimize under the premise that in-store participation is difficult. In conclusion, if the desired prize is decided, searching for the prize individually on the secondary market has higher reproducibility. If the objective is one Prize A, one Last One Prize, or only a lower-tier prize of a favorite character, it is easier to judge than drawing the lottery multiple times.<\/p>\n\n\n\n<p><strong>Searching on Neokyo<\/strong><\/p>\n\n\n\n<p><strong>People suitable for Neokyo:<\/strong><\/p>\n\n\n\n<p>Neokyo is suitable for people who want to widely track major Japanese marketplaces such as Mercari, Rakuten Rakuma, Yahoo, Yahoo Flea Market, Surugaya, Amazon Japan, Rakuten, and Magi. It is especially easy to use when you want to cross-search products that tend to scatter into the secondary market, like Ichiban Kuji prizes. The flow is purchase request, 45-day free storage, packing, and international shipping, with a service fee of 350 yen per item.<\/p>\n\n\n\n<p><strong>What to do first if you&#8217;re unsure:<\/strong><\/p>\n\n\n\n<ol>\n<li>Narrow down the desired prize to one.<\/li>\n\n\n\n<li>Next, search for the market price using that prize name.<\/li>\n\n\n\n<li>Finally, compare the individual price with the assumed cost of drawing the lottery multiple times.<br>With just these 3 steps, the judgment of &#8220;Should I draw or should I buy?&#8221; becomes much easier. Especially for overseas users, since shipping costs and proxy fees are involved, it is important to narrow down the objective to one point first.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Common Misunderstandings for Beginners<\/strong><\/h3>\n\n\n\n<ul>\n<li><strong>Not all products have a Last One Prize:<\/strong> The Last One Prize is a representative mechanism, but the official guide clearly states that some products do not have one.<\/li>\n\n\n\n<li><strong>No-lose = Not necessarily getting the prize you want:<\/strong> Ichiban Kuji always wins something, but there is no guarantee that you can draw the prize you want.<\/li>\n\n\n\n<li><strong>It is basically difficult to participate in-store in real-time from overseas:<\/strong> That is why for overseas fans, &#8220;buying&#8221; is a more realistic scenario in many cases than &#8220;drawing.&#8221;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What IPs are Available?<\/strong><\/h3>\n\n\n\n<p>Ichiban Kuji is not a lottery for a specific work, but a brand developed across various popular IPs. In the official product list, a wide range of works such as Jujutsu Kaisen, My Hero Academia, ONE PIECE, Uma Musume, Doraemon, and That Time I Got Reincarnated as a Slime can be confirmed. In other words, it is closer to the feeling of following the Ichiban Kuji of your favorite IP rather than &#8220;buying Ichiban Kuji&#8221; itself.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"993\" height=\"1024\" src=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-117.jpeg\" alt=\"\" class=\"wp-image-4701\" srcset=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-117.jpeg 993w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-117-291x300.jpeg 291w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-117-768x792.jpeg 768w\" sizes=\"(max-width: 993px) 100vw, 993px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"777\" height=\"1024\" src=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-116-777x1024.jpeg\" alt=\"\" class=\"wp-image-4700\" srcset=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-116-777x1024.jpeg 777w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-116-228x300.jpeg 228w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-116-768x1012.jpeg 768w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-116.jpeg 820w\" sizes=\"(max-width: 777px) 100vw, 777px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"1024\" src=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-1024x1024.jpeg\" alt=\"\" class=\"wp-image-4702\" srcset=\"https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-1024x1024.jpeg 1024w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-300x300.jpeg 300w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-150x150.jpeg 150w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-768x768.jpeg 768w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-80x80.jpeg 80w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118-320x320.jpeg 320w, https:\/\/neokyo.com\/blog\/wp-content\/uploads\/2026\/03\/image-118.jpeg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Summary<\/strong><\/h3>\n\n\n\n<p>Ichiban Kuji is a character lottery brand with no losing tickets. While you can enjoy the experience of drawing at stores or on Ichiban Kuji ONLINE, if the desired prize is decided, purchasing it individually on the secondary market is often more realistic.<\/p>\n\n\n\n<p>The tip for overseas users is one: First, decide &#8220;Do I want the experience or the prize?&#8221; If you decide this first, Ichiban Kuji becomes much easier to understand.<\/p>\n\n\n\n<p><a href=\"https:\/\/neokyo.com\/en\/search\/rakuma?keyword=%E4%B8%80%E7%95%AA%E3%81%8F%E3%81%98&amp;provider=rakuma&amp;spid=\">[Search for Ichiban Kuji on Neokyo]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ichiban Kuji is a &#8220;no-lose&#8221; character lottery brand developed by BANDAI SPIRITS. In addition to being available at physical stores such as convenience stores, bookstores, and hobby shops, there are also products that can&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":4697,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[814,567],"tags":[830,836],"_links":{"self":[{"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/posts\/4696"}],"collection":[{"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/comments?post=4696"}],"version-history":[{"count":1,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/posts\/4696\/revisions"}],"predecessor-version":[{"id":4703,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/posts\/4696\/revisions\/4703"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/media\/4697"}],"wp:attachment":[{"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/media?parent=4696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/categories?post=4696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neokyo.com\/blog\/wp-json\/wp\/v2\/tags?post=4696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}